NASCAR Sponsorship & Event Creative

Community Choice Financial invested in a national NASCAR sponsorship for the SpeedyCash brand as an awareness play. This required a complete creative package spanning physical events, digital advertising, in-venue displays, broadcast graphics, and social media.

Deliver cohesive sponsorship creative across multiple channels and formats — from physical banners to digital ads to broadcast — all maintaining brand consistency and meeting tight event deadlines.

• Directed end-to-end creative for the NASCAR sponsorship activation.
• Designed and produced physical event materials including banners, displays, and on-site branding.
• Created digital and social media creative packages for event promotion.
• Developed broadcast-ready graphics and video display content.
• Coordinated with event teams, vendors, and broadcast partners to ensure on-time delivery.

• Complete sponsorship creative package delivered on time across all channels.
• Consistent brand presence from physical event to digital to broadcast.
• Reusable asset templates for future sponsorship activations.
• Positive brand visibility at national scale.